I help organisations understand the purposes of people whom they want to support.
Do you relate to the following sentiments from my past clients?
I keep building products that don’t perform well.
People are using the product, but it’s not growing.
I am doubting my org’s path to profitability even though our product roadmap has been defined.
We keep sending out surveys that seem like confirmation bias or an echo chamber.
Our business is stagnant and we need to know how to grow.
By specialising in the problem space, I help business and product leaders take a step back from the solution space to focus on what matters most - the people whom they are building for. And when you get the foundation right, you’re taking the first most important step to product-led growth.